GOOGLE 'SENSORY ILLUSION' PARTY

Creative Director with INSYNC Events

Brief: Google asked us to create a party for the younger staff of their agency clients. Their only request: needs to be super fun and 'Googley'.

Delivery: We had lots of fun creating a “Sensory Illusion” themed party where guests were invited to see, hear, smell, taste and touch their way though an evening of Sensory Illusion and a series of interactive installations and immersive experiences. 

Guests were invited to sample a molecular bar with inhalable eggnog cloud cocktails, taste bud altering pills and and champagne caviar, and a Houdini photo booth with glamorous assistant snapped guests all night.

Our colourful dance troupe moved through the room and playfully interacted with guests in their fun and colourful costumes and an LED drumming band performed two incredible sets in their futuristic outfits.

Our “Sixth Sense” room took specially chosen VIP guests through an actor-led immersive experience on arrival, which played with sensory deprivation then overload in our Joy Explosion room, resplendent with lasers, balloons and a bizarre array of dancers!

At 10pm the room turned into a UV games room with ping pong, graffiti wall and an overhead “Field of Lights” pudding installation of delicious truffles.